Product Marketing Manager

Appen is the global leader in data for the AI Lifecycle with more than 25 years’ experience in data sourcing, annotation, and model evaluation.

Appen maintains the industry’s most advanced AI-assisted data annotation platform and boasts a global crowd of 1 million contributors worldwide, speaking 235 languages.

Listen to a special Message from Chief Product Officer, Sujatha Sagiraju And a special message from our CEO as to why he came to work at Appen.

Take a listen… Message from Appen CEO Armughan Ahmad Product Marketing Manager Position Summary We are seeking an experienced Product Marketing Manager to join our team.

In this role, you will be responsible for developing and executing marketing strategies for our company’s products.

You will be responsible for creating product messaging, identifying product opportunity areas in the market, identifying customer needs, and positioning our products to meet those needs.

You will work closely with the product development team to ensure that our products are launched successfully and drive revenue growth.

Responsibilities: Work with cross-functional teams to launch new products and features.

Monitor market trends, competitive activity, and customer feedback to adjust marketing strategies and product positioning.

Identify opportunities for Appen based on market trends.

Work closely with the content marketing team to develop and distribute product-related content, including blog posts, social media updates, product videos, informational materials, and marketing campaigns.

Support sales enablement for the products that are being launched.

Required Knowledge, Skills and Abilities: Ability to deeply understand the intersection of our product development team and the market trends to recommend effective product packaging.

Ability to manage multiple projects and prioritize effectively.

Results-driven mindset with a focus on revenue growth and customer satisfaction.

Excellent written and verbal communication skills.

Critical thinking and driving clarity among ambiguity.

Qualifications and Experience: Experience in one or more industry verticals such as Finance, Healthcare, Retail, Government or Automotive preferred.

Bachelor’s degree in marketing, business, technology or a related field.

Understanding of AI and Machine Learning market.

5 years experiences working in product marketing, product, or related field.

We are an equal opportunity employer and value diversity at our company.

We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

LI-Hybrid Appen is the global leader in data for the AI Lifecycle with more than 25 years’ experience in data sourcing, annotation, and model evaluation.

Through our expertise, platform, and global crowd, we enable organizations to launch the world’s most innovative artificial intelligence products with speed and at scale.

Appen maintains the industry’s most advanced AI-assisted data annotation platform and boasts a global crowd of more than 1 million contributors worldwide, speaking more than235 languages.

Our products and services make Appen a trusted partner to leaders in technology, automotive, finance, retail, healthcare, and government.

Appen has customers and offices globally.