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Head of Campaign and Marketing Transformation


This is a Contract position in Toronto, ON posted April 28, 2021.

We are: The Experience Agency.

Accenture Interactive is a new breed of agency designed from the ground up to empower clients to own Experience from start to finish.

The marketing landscape has dramatically changed: consumers want the same kind of Experience with every brand they encounter; there is a powerful convergence of marketing and technology; and brands are no longer built through advertising, but through Experiences.

In order to unlock growth, marketing organizations need a new breed of agency—one that is part business consultancy, part creative agency and part technology powerhouse to enable them to design, build and run the best Experiences on the planet.

Visit us at: Job Summary: Accenture Interactive Digital Marketing Services professionals help our clients achieve increased operational efficiency and effectiveness for direct marketing communications.

In addition, our professionals design marketing programs that help our clients achieve their acquisition, growth and retention objectives across B2C, B2B and B2B2C business models.

These technologies typically include campaign management, lead and/or loyalty management, content management, and data management solutions.

The Head of Campaign and Marketing Transformation oversees the production and execution of all Marketing Services for which the client is contracted and drives the clients’ marketing vision, direction, and successful execution of the overall strategy.

The Marketing Services Delivery Lead provides thought leadership and strategic direction across the services and is responsible for team performance and business process efficiencies.

Key Responsibilities: Lead a team of global marketing services professionals in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects as well as the ability to collaborate with cross-functional teams (including brand teams, agency partners, technology delivery teams, campaign operations and campaign production) with the unified goal of delivering global complex client solutions Utilize strong client management skills, communication skills, and business acumen to understand our clients’ business challenges and marketing’s role in solving these challenges Recognizes opportunities for expansion of existing services and/or potential for new services; leverages SMEs across the organization to aide in sales opportunities Exemplifies Accenture’s core values through client engagement and internal leadership within the project team and the practice Evaluates and streamlines business processes to maximize efficiency and effectiveness within the team and with the client Collaborates across global Accenture and/or client teams and serves as Key Contact for delivery Participates in strategic planning meetings with the client and manages client expectations in terms of support and delivery Participates in client stakeholder meetings including governance of financials, operations, and demand management/forecasting Manages all financials including capturing additional sales opportunities, forecasting, and invoicing Drives operational reporting and KPIs as it relates to the Marketing Services practice and collaborates with other Delivery Leads to share best practices and efficiencies Responsible for ensuring successful delivery of all contracted services and meeting all service level agreements